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Press & Announcements

The latest news from Sidebar Benefit Advisors — partnerships, product launches, and our mission to connect the insurance distribution ecosystem.

Platform Launch

Sidebar Benefit Advisors Launches Retail Medicare Enrollment Platform

Sidebar Benefit Advisors introduces the first technology-enabled Medicare brokerage platform connecting retailers, insurance agencies, and licensed agents with scheduling, compliance tracking, geofenced check-in, and real-time production dashboards.

Technology

PlanMatch: AI-Powered Medicare Plan Matching Launches

Sidebar Benefit Advisors launches PlanMatch, a medication-based plan matching tool that helps beneficiaries find the right Medicare plan based on their prescriptions and doctors. The tool uses real-time pharmacy data to compare drug coverage, copays, and network access across available plans.

Compliance

Sidebar Benefit Advisors Achieves WCAG 2.2 AA Accessibility Compliance

The Sidebar Benefit Advisors platform meets WCAG 2.2 Level AA accessibility standards, ensuring full usability for Medicare beneficiaries with vision, hearing, and motor challenges. Features include 44px minimum touch targets, 14px minimum font sizes, full keyboard navigation, and 711 Relay Service support.

Security

SOC 2 Readiness and HIPAA-Compliant Infrastructure

Sidebar Benefit Advisors implements enterprise-grade security including AES-256-GCM field-level encryption for Medicare Beneficiary IDs, immutable audit logs with database-level triggers, PCI DSS scope reduction via Stripe tokenized payments, and comprehensive Row Level Security policies.

Sidebar Benefit Advisors

About Sidebar Benefit Advisors

Sidebar Benefit Advisors connects the insurance distribution ecosystem — businesses, agencies, and licensed agents — to better serve consumers navigating Medicare, ACA, and ancillary coverage. Two products power the platform: Sidebar Benefit Advisors (DTC consumer education) and Sidebar Health (B2B operational tools for agents and agencies).

Our mission is to make insurance enrollment as easy as picking up a prescription — walk into your local pharmacy, talk to a licensed agent, and find the right plan for your medications, doctors, and budget. No cost, no obligation.

Headquartered in Dallas, Texas.

Quick Facts

Founded
2026
Headquarters
Dallas, Texas
Platform
Scheduling, PlanMatch, Compliance, Production